By Claire Troughton, Jan 23 2017 11:10AM
Following my blog post from earlier in January I'm delighted to say I'm now a finalist in the Gift of the Year 2017 competition! Organised by the Giftware Association the awards aim to reward forward thinking companies and highlight innovative products.
This year there were 1100 entries across 22 categories ranging from the traditional occasions led gifts to food & drink, fashion jewellery and even a category for Gifts for Pets! Entrants firstly submitted photographs of their products for judging and from these 6 or 7 products were shortlisted in each category. My 'Lovey Dovey' collection was shortlisted in the Fine Jewellery category. Each shortlisted company then had to submit samples for live judging.
'The Gift of the Year judging panel is selected to ensure a broad cross section of the industry is covered, from the quirky one-off local gift shop through to elegant independent galleries, the UK's most respected department stores and everything in between. During the rigorous, week long process of judging the judges forensically review and evaluate the submitted product constantly measuring against the criteria and standards. The secret judging room is a hive of activity, thought, discussion, hard work and of course fun!'
Last week I was informed I am one of three companies selected by this live judging panel as finalists. The winner will be announced during a presentation evening on 5th February during the 'International Spring Fair' at the NEC. Once again, fingers crossed! xx